Sustainable Packaging Trends: Every Brand Owner Should Know

  • 13 June, 2023
  • 5 minutes
Sustainable Packaging Trends Every Brand Owner Should Know

Need a success mantra for your brand? Here it is, “Be part of the solution, not part of the pollution.”

This is indeed a success mantra in an era where more and more customers are demanding sustainable packaging solutions. It is a major factor that attracts consumers when they purchase products. Your customers expect you to enhance the environmental impact of your brand across your entire supply chain. 

That says it can be the best step as a brand owner to make your brand sustainable while still promoting its high quality by adopting measures like switching to renewable energy and practicing recycling.

The best part is to create sustainable packaging that stands out, and there are numerous innovative ways you can opt for it. 

In this regard, here are some sustainable packaging trends that you, as a brand owner, must keep an eye on. Before that, let’s first learn what sustainable packaging trends are.

What is Sustainable Packaging?

As the name suggests, sustainable packaging refers to a packaging type that is better for the environment. This kind of packaging is sourced responsibly, made from eco-friendly materials, and does not harm the environment when its use is completed. This definition shows that sustainable packaging goes beyond just using recyclable materials. It involves making environmentally conscious decisions throughout the entire packaging process, including choosing recycled materials. In essence, it is a commitment to creating packaging that is environmentally sustainable. The first step you can take is to reach a  packaging engineer who supports your journey to sustainability and offers sustainable packaging solutions.

Top Sustainable Packaging Trends 

Top Sustainable Packaging Trends 1

– FSC Certified Paper

FSC-certified paper is an essential element in the realm of sustainable packaging. When a paper product carries the FSC certification, it signifies that the material used in its production comes from responsibly managed forests. By choosing FSC-certified paper for packaging, businesses contribute to the preservation of forests and the mitigation of deforestation. Not only that but by using FSC-certified paper, businesses can enhance their reputation for sustainability and responsible sourcing, appealing to eco-conscious consumers and gaining a competitive edge in the market. One right packaging company can help you understand whether FSC-certified paper packaging is right for your brand or not.

– Bioplastics 

Bioplastics offer an attractive option as they can, in some cases, be derived from renewable sources, biodegrade much faster than conventional plastics, and are a more sustainable option for product packaging. It also offers several advantages over traditional plastics in terms of product packaging. Above all, it is a biodegradable option and has a lower carbon footprint than conventional plastics. By using bioplastics for packaging, brands can demonstrate their responsibility to the environment and enhance their brand image as a forward-thinking company. All you need is the right packaging engineer to help you lessen your environmental impact and create eco yet attractive packaging solutions by opting for Bioplastics.

– Reusable Bags

Reusable bags are an eco-friendly and sustainable packaging solution that is rapidly gaining popularity for brands across every industry. These bags are made of durable materials and can be reused, reducing the need for single-use plastic bags that can take hundreds of years to decompose. Reusable bags can be used for various applications such as grocery shopping, carrying personal items, and promotional items. Additionally, businesses can use them as a part of their branding strategy by incorporating their logos or designs on the bags. Finding the right packaging engineer who can help you with reusable bags that not only reduce your carbon footprint but also promote your brand in a positive light.

Commit to Easily Recyclable Products

One of the most used materials in product packaging is plastic, but at the same time, it is the most harmful material to our environment too. We might not be able to cut out plastic altogether, as it’s still a valuable packaging item, but we can change how we use it.

It is best to commit to using easy-to-recycle or biodegradable materials, as well as refillable packaging.  This means using plastic that has already been recycled for your packaging. Single-use plastic is a major problem for our environment, so the more you’re able to implement recycled plastic into your packaging, the better it is for the earth. Take the commitment at your business to reduce the amount of single-use plastic in your brands’ packaging. Other steps you can take involve using recycled plastics; this helps create sustainability and conserve financial resources.

– Downsize the Package

Downsizing your packaging is a must to reduce the environmental impact your business has on the earth. Simply make sure your packaging is true to your products’ sizes. Well, a packaging engineer can help you here with all the expertise you need. 

Reach Skilled Packaging Engineers Today! 

Packaging engineers are highly skilled professionals who specialize in designing and manufacturing packaging solutions. With the increasing demand for sustainable packaging, many packaging engineers are focusing on creating eco-friendly packaging solutions that are both functional and sustainable, and so are we!

We at BIG SKY PACKAGING, an industry leader in sustainable packaging companies, believe that the first step to making a business successful is to make it fruitful for the planet hence offer sustainable packaging solutions. 

Want to learn how we can help and what we offer? Call 212-620-3100 now!

Let’s Choose A Brighter, More Sustainable Future For All!

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