Kim Kardashian Fragrance

  • 18 September, 2018
  • 2 minutes
KKW Fragrance

For more than a year BIG SKY PACKAGING worked intensely with the KKW Fragrance team in the development of truly iconic packaging that encapsulates the brand’s core identity, as well as stimulates personal memories and inspiration.  BIG SKY PACKAGING created 100% custom fragrance glass and closures, each designed with unique facets engineered to function flawlessly together and deliver the message of clarity and healing.

Crystals have truly never had a better publicist. The KKW fragrance arrives floating on a bed of them in a cloud-colored box, and it feels a little like old-school Kim; some bells and whistles mixed with a serene, almost clinical feeling.  Kardashian sees the signature Crystal Gardenia scent as a little more sensual than the other two and good for nights out, but really, she says, it’s about healing. “This to me is about having positive vibes, positive energy,” she said in an episode of the show filmed during the project’s development. “Nothing about sexy. I’ve done that for every other fragrance. I think this is about—straight to the point, like, healing, clarity.”

KKW Crystal Gardenia, Crystal Gardenia Citrus, Crystal Gardenia Oud, from $35, kkwfragrance.com, and Violet Grey (in-store).

Related News

KKW Fragrance
8 October, 2024

Effective Hair Care Packaging: Tips to Make Your Hair Care Products Appealing

When it comes to hair care products, the packaging matters. The appealing yet functional packaging is a must in conveying brand values and assuring eyes are attracted to the shelf. Beyond protecting your product, effective packaging can create an emotional connection with consumers, communicate your brand’s uniqueness, and provide functionality that enhances the user experience. […]

Read More
KKW Fragrance
26 September, 2024

From Concept to Creation: Custom Packaging Solutions for the Modern B2B Business

Customization, or personalization, of anything continues to be a strong selling point for consumers in their day-to-day lifestyles. And the packaging industry is not far behind so custom packaging is one of the rising trends, involving the design and production of packaging tailored especially to a brand’s requirements and product needs. Unlike standard packaging, custom […]

Read More
KKW Fragrance
4 September, 2024

Expert Tips for Packaging Candles: A Guide for Businesses

Candles are supposed to be soothing to customers in all ways and packaging is one major aspect there. Yes, effective packaging is not just about protecting your candles; it’s a crucial aspect of your brand’s identity and market appeal. Whether you’re a boutique candle maker or a large-scale manufacturer, the right packaging expert by your […]

Read More