Custom Spirits by Coppercraft Distillery | Holland, MI

Copper_Craft

Key Takeaways

  • Big Sky Packaging collaborated with Coppercraft Distillery to create a custom spirits packaging solution that reflected the brand’s craftsmanship and heritage.
  • The packaging approach focused on distinctive bottle design, premium detailing, and functional elements that represented the distillery’s story and quality standards.
  • Thoughtful design choices helped create a stronger connection between the product and consumers.
  • The final packaging gave Coppercraft a memorable market presence while supporting premium positioning and differentiation in the competitive spirits category

The Coppercraft Custom Spirit Legacy Continues

Handcrafting premium spirits begins with iconic spirits packaging, and authentic ingredients, distilled and aged in the traditional manner…. otherwise known as “The Coppercraft Way” in Holland, Michigan.

Coppercraft Distillery wants you to think about Western Michigan when you think about liquor.  The Coppercraft team continually strives to “produce the finest blended American craft whiskeys.”   It’s very ambitious for a distillery — but very achievable —  that was founded in 2012, and was purchased by the DeVos family in 2016.

To expand the Coppercraft offerings, the team has partnered with acclaimed Master Blender, Nancy Fraley, who has incorporated traditional cognac methods to help us create our new selection of American Craft Blended Whiskies, which delivers the best, hand-crafted aged bourbons and rye into a bottle.

The common Coppercraft goal is to create a legacy that embraces hard work and celebrates our community of family and friends.

Custom Spirit Packaging by BIG SKY PACKAGING.

Related News

Copper_Craft
18 August, 2026

Wine Packaging Trends Shaping Premium Brands in 2026

Discover the latest wine packaging trends shaping premium brands in 2026, from luxury finishes and sustainable materials to custom designs, wine club packaging, DTC solutions, and operational efficiency. Learn how strategic packaging can enhance customer experiences, strengthen brand identity, and support long-term growth. The wine industry continues to evolve as consumer expectations, sustainability initiatives, and […]

Read More
Copper_Craft
6 August, 2026

Wine Industry Trends & Insights Center – Key Trends Shaping Wineries, Wine Consumers, and Packaging in 2026

By BIG SKY PACKAGING The wine industry continues to evolve. Consumer preferences are changing, direct-to-consumer sales channels are expanding, sustainability initiatives are accelerating, and wineries are being challenged to create stronger customer connections than ever before. While the fundamentals of great winemaking remain unchanged, the way wineries market, package, sell, and deliver their products continues […]

Read More
Copper_Craft
31 July, 2026

Winery Branding Through Packaging

How Great Packaging Helps Wineries Tell Their Story, Build Loyalty, and Stand Out in a Competitive Market By BIG SKY PACKAGING For wineries, branding extends far beyond a logo or wine label. Every touchpoint influences how consumers perceive a winery, from the tasting room experience and website design to social media content and customer service. […]

Read More

Frequently Asked Questions

Coppercraft is positioned around American craftsmanship, focusing on small-batch, premium spirits made with traditional methods.

Packaging reinforces authenticity through premium materials, heritage cues, and a handcrafted visual identity.

Craft spirits rely heavily on origin stories and process transparency to differentiate from mass-market brands

It creates consistency across SKUs while allowing room for product differentiation.

Strong alignment between product craftsmanship and packaging design builds long-term brand equity.